December 9, 2025
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Winning a £20m Customer Nobody Wanted

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In this episode of Hit Your Numbers, we sit down with Kate Hunt, Regional Director for Enterprise at Multiverse, to explore what it really takes to build and enable champions in your sales process.

Kate shares a transparent view into how she navigated one of her most pivotal deals, revealing how initial setbacks were reframed into opportunities. She explains how you can identify a champion early, test their commitment, and avoid the false positive trap that stalls so many pipeline deals.

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