The Sales Readiness Playbook Launch 2026

Too many AEs are labelled “ramped” after 90 days, despite being nowhere near sales ready. In this solo episode, James Bissell breaks down The Sales Readiness Playbook, his new framework for building pipeline-ready reps faster and with less burnout.

You’ll hear the 4-part RAMP model, why traditional onboarding is broken, how to certify skill, not just time in seat, and how the best teams are reducing ramp while increasing win rates.

Perfect for VPs of Sales, founders, and anyone hiring AEs in 2026.