Skills Transformation Flywheel
How we actually do it
No one-off workshops. Steps 1 and 2 happen before month 1. Steps 3 to 5 run from the first workshop, and the wheel keeps turning all year.
GTM Playbook
Built during design
We help you build out your GTM playbook so your reps have a single source of truth for GTM execution. This includes everything from how to select an account for cold calling, all the way through to recruiting the right reps and executing a super accurate revenue forecast.
Video Content
Every month, after the sessions
We convert the training content we deliver in the online and in-person workshops into video and load it into your learning platform. It reinforces what the team has just learned and ramps new hires faster, aligned to your GTM playbook and strategy from day one.
Before workshop 1
Access to The Sales University
Every rep gets access to The Sales University, our on-demand skills platform with 450+ sales training lessons covering the full sales cycle. Each rep completes three learning paths before the first workshop. All three apply to every Value Stage.
Learn more about the platformGTM Ready
Builds the commercial foundations to prioritise accounts, challenge the status quo, develop a point of view (POV), tell value stories, shape narratives, navigate stakeholders and build commercial acumen.
MEDDPICC Ready
Introduces MEDDPICC as a shared framework for qualifying opportunities, executing customer-centric deals, improving forecast accuracy and identifying critical deal gaps.
AI Ready
Teaches reps to use AI in the flow of the deal, from account research and call prep to follow-ups and business case drafting, with the guardrails that keep the output accurate.
